About Berry's Jewelry & Loan Co.

Our Story

Berry's Jewelry Company, located in Downtown Historic Madison, was founded in 1974 by Herb Berry. Herb grew up in the jewelry and loan business, learning diamonds and the trade from his father, who established his business in Downtown Nashville in 1941. Herb is a native Nashvillian who attended Parmer Elementary School, Hillsboro High School, and the University of Tennessee at Knoxville. He and his lovely wife, Lyn, have been married for 41 years, have two wonderful children, and three beautiful grandchildren. He is active in his church along with enjoying hobbies such as boating, sporting clay shooting, and of course activites with his family. Since opening in 1974, Herb has always put an emphasis on Customer Service, by always going above and beyond, and giving his Valued Customers more than they expect. He invites you to visit our store in Historic Madison, and experience what a difference a family-run business can make– “The Berry's Difference!”


Feedback & Reviews​

Jeff is an amazing sales associate! He’s patient and makes honest recommendations. We’ve purchased very nice jewelry here and will only go here. There choices are as good as, if not better than the more reputable, advertised jewelers. Herb Berry, the owner makes a point to come from behind the counter to introduce himself and engage his customers. I would recommend Berry’s Jewelry and Loan Company on any day. Thank you all for making EVERY experience a MEMORABLE experience.

Kimberly Clark

On: March 26, 2019

As it relates to Berry's I can truly imply that there's no greater customer service anywhere. Berry's has been in a position of servicing my needs for over 25 years, I feel blessed that Berry's has such a wonderful staff, supporting me each time I come in to Berry's it's just like a family they treat you so very nice. I would recommend anyone if you're going to visit a pawn store go to Berrys here in Madison, Tennessee.

Doc Randolph

On: March 26, 2019

This is hands down the most honest and reliable pawn shop. They have been very kind to me for a very long time. I believe his name is Josh, he is very kind and humorous. All the employees have been wonderful to deal with. I highly recommend Berry's Jewelry Co for any emergency needs for money or just to purchase an item.

Kelly Nicholas

On: Feb. 8, 2019


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